Cultivating Strategic Clarity
Founded by Kate Johnston, DJA combines strategic insight, creative expertise, and a commitment to clear, purpose-driven communications.
With a decade of experience across private and public sectors, Kate brings clarity and creativity to every project. She has worked in various industries, as diverse as whisky, defence and design. Crucially, Kate quickly learns the ins and outs of each business to deliver communications that make an impact.
Partnering with senior management, she ensures messaging aligns with business goals. Kate’s purpose-driven approach prioritises authenticity and truth above spin - helping organisations tell stories that engage, inspire, and drive meaningful results.
By keeping her client roster intentionally small, Kate ensures she delivers thoughtful, high-impact communications every time.
Based in Scotland, Kate loves to travel and cooking, and is a family-oriented, passionate advocate for free speech.
‘Kate absorbed the many unstructured thoughts I had and distilled the key concepts into a clear and compelling proposition. She helped me put words to concepts that I had been struggling to articulate, bringing a level of clarity that has shaped both how I think about my business and how I communicate it.’
— Andrew Rennie, North FocusGet in Touch
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